Breakfast Cereal Hustle
Brian shares the early struggles of Airbnb, highlighting a creative PR campaign that involved launching themed breakfast cereals during the 2008 election. Despite the challenges, including late-night glue burns from assembling boxes, this hands-on approach underscored the importance of doing the unscalable tasks that laid the groundwork for future success. His story is a testament to resilience and innovative thinking in the face of adversity.In this clip
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Tim Ferriss Show
Reid Hoffman and Brian Chesky | The Tim Ferriss Show (Podcast)
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