Promotional Strategies Unpacked

Andy shares a vivid anecdote about witnessing the promotional machinery in action, highlighting the fleeting nature of artist attention in the industry. He contrasts this with the promotional efforts behind a recent record, specifically noting the role of Apple Music in launching new artists like Halsey. The conversation takes a humorous turn as he creatively compares Halsey's sales to building a pizza oven, emphasizing the heat needed for success in both music and cooking.