Twitter's Brand Value
The discussion delves into the unique lexicon that Twitter has created, highlighting how its brand value is arguably its most significant asset. The conversation reflects on the challenges of transforming a brand into a verb, comparing Twitter's cultural impact to that of giants like Coca-Cola and Nike. Ultimately, the speakers express concern over the potential loss of Twitter's identity following recent changes, questioning the wisdom behind rebranding to "X."In this clip
From this podcast

Waveform: The MKBHD Podcast
The End of Twitter as We Know It
Related Questions