Building Trust
Immad and Auren discuss how they built trust with customers during a stressful period by improving onboarding processes and communicating transparently about safety measures and product enhancements. They emphasize the importance of product-first marketing and how building innovative solutions sets them apart in the banking industry.In this clip
From this podcast
World of DaaS
The Collapse of SVB & How Mercury Handled $2B in Deposits with Immad Akhund
Related Questions
What is the onboarding process for a software company as discussed in the episode The Collapse of SVB & How Mercury Handled $2B in Deposits with Immad Akhund and the clip Building Trust?
What changes were made to improve onboarding for customers?
How did you communicate with your customers to reassure them during the banking crisis?