Sales for Developers
Wait until reaching around 1 million in revenue before hiring your first salesperson, and prioritize technical hires who can connect with developers. Emphasize demonstrations over traditional sales decks, as developers prefer to see products in action. Recognizing that many sales in the dev tool space are bottom-up can lead to better engagement and success, especially when technical buyers are involved.In this clip
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How To Start A Dev Tools Company with Nicolas Dessaigne | Startup School
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