Creative Consultancy Insights
Hiring a creative consultant should lead to a more innovative and exploratory experience compared to traditional business consulting. The conversation highlights the importance of understanding human behavior and the impact of design decisions, emphasizing that training in real-world environments is crucial for effective consultancy. As the landscape evolves, the role of creatives has shifted from merely aesthetic design to influencing how humanity makes decisions.In this clip
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2Bobs
Is "Agency" Still the Right Word?
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