Dynamic Ad Insertion
The discussion revolves around the innovative approach to dynamic ad insertion, emphasizing the importance of having hosts read their own ads for higher CPMs. There’s a look at emerging companies in this space, like Acaas and Megaphone, which are creating user-friendly interfaces for advertisers and hosts. The potential for Apple to enhance podcast advertising through improved measurement and user privacy is also explored, hinting at exciting developments on the horizon.In this clip
From this podcast
Acquired
Acquired Episode 16: Midroll + Stitcher (acquired by Scripps)
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