Bose's Evolution
Bose has maintained its commitment to innovation since its founding nearly 60 years ago, evolving alongside advancements in technology and market dynamics. The company continues to focus on three key technology franchises: noise cancellation, lifelike immersive audio, and a new approach to personalized sound experiences, leveraging AI to enhance user interaction. This blend of legacy and modernity positions Bose uniquely in the audio landscape.In this clip
From this podcast
Decoder with Nilay Patel
How Bose compete with AirPods — and why it’s in more cars than ever, with CEO Lila Snyder
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