Tariffs and Harley
The discussion highlights the significant impact of tariffs on Harley's operations, particularly the European response that raised duty rates from 6% to 31%. With over 90% of their motorcycles made in the U.S., the company faces challenges in maintaining its market position while dealing with increased costs that could raise vehicle prices by over $2,000. Preserving their longstanding distribution channels in Europe is crucial for future growth.In this clip
From this podcast
Decoder with Nilay Patel
Recode Decode: Harley-Davidson CEO Matthew Levatich (Live at Code 2019)
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