Omnichannel Retail Strategy
The discussion highlights the evolving role of dealerships in an omnichannel retail environment, emphasizing the importance of community engagement and the blending of physical and digital experiences. There's a strong belief that independent dealerships remain vital, as they foster connections among riders while adapting to new consumer behaviors. The goal is to create a cohesive ecosystem where physical and digital interactions enhance the overall customer journey.In this clip
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Decoder with Nilay Patel
Recode Decode: Harley-Davidson CEO Matthew Levatich (Live at Code 2019)
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