Playful Innovation
Chris emphasizes that Hasbro thrives as a product and entertainment company, rooted in emotional connections and community-building through play. He highlights the importance of innovation driven by consumer understanding, allowing designers the freedom to explore new ideas both within and outside existing brands. With a focus on excelling in key play categories, Hasbro aims to continuously excite fans and foster creativity.In this clip
From this podcast
Decoder with Nilay Patel
The surprisingly complex business of toys, with Hasbro CEO Chris Cocks
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