Published Jan 12, 2024
Sandy Fershee: How design thinking is transforming Ford
Sandy Fershee, lab director at D-Ford Detroit, reveals how design thinking is revolutionizing Ford's approach to innovation, covering human-centered design, digital transformation, and the advancement of electric vehicles.
Topics covered
Popular Clips
Episode Highlights
Related Episodes
Diane Hoskins and Andy Cohen: Design for a Radically Changing World
Answers 383 questions
David Kelley: The birth of design thinking and what he's most proud of
Answers 383 questions
Ryan Rumsey: Designers need to understand the language of business
Answers 383 questions
Albert Lee: Learning UX from Frank Gehry, IDEO, and Chez Panisse
Answers 383 questions
Laura Martini: So your boss doesn't believe in design research
Answers 383 questions
Rewind: Vicki Tan: Learning from new voices
Answers 383 questions
Christian Madsbjerg: How ethnography leads to a deeper understanding of users
Answers 383 questions
Eileen Fisher: How design principles and systems guide a clothing company
Answers 383 questionsChe Douglas: Transforming design at The Wall Street Journal and Booking.com
Answers 383 questions
Joshua Seiden: Agile, Lean UX, and measuring your work
Answers 383 questionsDavid Sedaris: How observation and prototyping shapes his work
Answers 383 questionsTony Fadell: iPhone inventor on how to build the future
Answers 383 questionsBill Burnett: Designing your work fife
Answers 383 questionsScott Berkun: How design makes the world
Answers 383 questions
