The Color of Oranges
Florida growers initially believed that dyeing oranges would enhance their appeal, but consumers were skeptical. The shift to frozen concentrate orange juice in the 1950s changed the market, as the juice's color overshadowed the fruit's appearance. Interestingly, the term "orange" didn't exist in English until the 17th century, emerging alongside the introduction of sweet oranges from Portuguese traders, which Europeans adored.In this clip
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Eating the Rainbow: Or, the Mystery of the Orange Oranges, the Red M&Ms, and the Blue Raspberry
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