Emotional Opinions Matter
Emotionality serves as a key indicator of opinion strength, with more emotional reviews being less likely to change over time. Confidence in one's opinion can also suggest durability, but it’s essential to examine the underlying factors, such as whether the opinion is one-sided or ambivalent. Understanding these nuances can help predict how opinions may evolve.In this clip
From this podcast

Negotiate Anything
The Science of Persuasion: Overcome Strong Opinions with Andy Luttrell
Related Questions
If you make a strong emotional connection, is it there for life?
Can emotions create lasting change?
If we can't forget traumatic events but can modify our emotional response to past events, can the changes to a person's character following an event also be reversed or altered? For example, if someone who was once very positive and engaging returns from war or suffers the loss of a parent/spouse and becomes guarded and distant, how much of our 'character' is malleable? Or can people truly become 'stuck in their ways'? This question relates to the episode Angela Duckworth: Grit and Human Behavior | Episode 109 and the clip Human Behavior Debate. It also relates to the episode 365: Benjamin Hardy | How to Break Free from Self-Limiting Beliefs and the clip Personality and Passion.