Published Jun 5, 2024

Every startup has AI in their pitch deck and they should according to Forerunner Ventures' Eurie Kim

Forerunner Ventures' Eurie Kim delves into the transformative power of AI in startup pitches and its crucial role in attracting venture capital, amidst evolving consumer investment trends and a shifting funding landscape.
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  • AI Models

    AI is increasingly becoming the backbone of many business models, offering transformative potential across various sectors. highlights companies focusing on foundational AI layers, where AI is not just a tool but the core of their business model. This approach is evident in sectors like legal services, where AI accelerates processes such as accessing disability payments, and personal assistant services, which aim to make AI-driven interactions more efficient and accessible 1.

    Like there's a bunch of companies that are really thinking about either infrastructure layer or kind of LLM layers, like really foundational layers, wherever there is nothing other than the AI as their business model.

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    Such innovations promise to deliver services more efficiently and economically, challenging traditional business models that rely heavily on human resources 2.

       

    Investor Views

    Investors are keenly aware of AI's potential, with many startups incorporating AI into their pitches to attract funding. notes that while AI is a buzzword, its integration is crucial for creating efficiencies in marketing, customer service, and sales 2. She emphasizes that AI should be central to the business experience, as seen in companies like ChatGPT and Speechify, where AI is the primary offering.

    You're hitting the nail right on the head, because every deck, every pitch has AI in there. And the reality is it should not that it's a reason to invest, but what company out there isn't thinking about how to leverage AI to create efficiencies in their business?

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    This perspective underscores the importance of discerning genuine innovation from mere trend-following in the investment landscape 1.

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