Published Jul 9, 2022
#256 Edward L. Bernays (Public Relations, Advertising, & Persuasion)
Dive into the groundbreaking world of Edward Bernays, the mastermind behind modern public relations, as David Senra explores his revolutionary techniques that combined media manipulation, psychological insights, and iconic campaigns to transform industries and influence global perceptions, while revealing the paradox of his professional triumphs and personal tribulations.

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