Marketing Foundations
Amrita emphasizes the importance of establishing a strong marketing foundation for startups, particularly those in the seed to series B stages. She discusses her role in guiding companies through the complexities of building their brand and hiring the right talent, while also distinguishing between brand and marketing efforts. Her experiences highlight the unique challenges faced by emerging companies and the need for tailored strategies to foster growth.In this clip
From this podcast
The Hard Part with Evan McCann
Amrita Gurney, Fractional CMO
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