Partnering with Greatness
A chance encounter with a legendary athlete leads to an unexpected partnership. The team initially hesitates but ultimately proposes an innovative collaboration where the athlete would become an investor rather than a traditional brand ambassador. This unique approach not only fosters a genuine relationship but also opens the door to creative product development.In this clip
From this podcast

How I Built This
On athletic shoes: Olivier Bernhard and Caspar Coppetti
Related Questions