Published Apr 17, 2023
379 Aliza Licht: Author of ON BRAND & Founder of LEAVE YOUR MARK
Aliza Licht delves into the art of personal branding, recounting her groundbreaking role as DKNY PR GIRL and offering strategies for aligning personal beliefs with brand values. She emphasizes the significance of storytelling and authenticity in brand leadership, providing listeners with practical advice on creating enduring connections in the media-driven landscape.
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