Adapting to Change
Linda emphasizes the importance of working alongside her team to understand the entire production process. As the pandemic shifted customer needs, she adapted the company's product strategy to focus on flexibility, health, and simplified cooking, allowing the brand to thrive during challenging times. The approach included prioritizing popular offerings and enhancing customer experience through innovative meal options.In this clip
From this podcast
Masters of Scale
Rapid Response: A pandemic is not a business model, w/Blue Apron's Linda Findley Kozlowski
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