Published Feb 21, 2023

Make it epic, w/will.i.am

Will.i.am reveals his journey from underground artist to global icon, unearthing strategic innovations in music branding and tech partnerships, including his Super Bowl performance and collaboration with Apple, to turn opportunities into epic successes.

Episode Highlights

Topics covered

Episode Highlights

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Dexa/Masters of Scale

Make it epic, w/will.i.am

Topics covered

Popular Clips

From Underground to Mainstream

Beats and Partnerships

Music Meets Hardware

Strategic Super Bowl Moves

Creative Partnerships

Leverage in Creativity

Embracing New Opportunities

Creative Rebellion

Building for the Future

Be the Table

Coastal Innovation

Shooting for Stars

Leveraging Opportunities

Leveraging Opportunities

Episode Highlights

Revolution in Music

Leveraging Opportunities

Music Meets Tech

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Make it epic, w/will.i.am

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Dare to make unexpected moves, w/David Droga of Droga5 and Accenture Song

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How to solve an impossible challenge, w/Megan Smith (US CTO, Google, shift7)

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Daymond John, Part 1: How to partner like a shark

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Make it epic, w/will.i.am

Topics covered

Popular Clips

Episode Highlights

Revolution in MusicWilliam Adams shares his journey from underground artist to mainstream success, highlighting the strategic shifts that propelled the Black Eyed Peas to global fame. His story underscores the importance of foundational changes and branding in achieving massive growth.

Revolution in Music

Leveraging OpportunitiesWill.i.am shares his strategy for turning major opportunities into epic successes, using his Super Bowl performance as a case study. He also discusses creative partnerships that amplify projects beyond expectations.

Leveraging Opportunities

Music Meets TechThe evolution of Beats showcases how integrating music with hardware innovation can lead to monumental success. Will.i.am's strategic partnerships, particularly with Apple, highlight the power of leveraging creative opportunities for epic outcomes.

Music Meets Tech

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