Whiskey Business Strategy
Athletes often possess a unique edge that translates into business savvy, as demonstrated by Connor's approach to launching his whiskey brand, Proper Twelve. Instead of opting for a quick sponsorship deal, he and his team chose to invest their own capital, recognizing the potential for disruption in the market. This decision showcases not only Connor's natural business instincts but also the patience and intelligence required to build a successful venture from the ground up.In this clip
From this podcast
My First Million
Meet The Man Behind Conor McGregor’s +$650M Empire (#487)
Related Questions