Published Nov 12, 2024
Mike Lander: Why Trust Can Be Your Secret Negotiation Weapon
Kwame Christian and negotiation expert Mike Lander delve into the critical role trust plays in negotiations, discussing strategies like the Kraljic Matrix and the necessity of emotional detachment to optimize outcomes, especially in sales and procurement scenarios.

Topics covered
Popular Clips
Questions from this episode
- Asked by 16 people
- Asked by 12 people
- Asked by 12 people
- Asked by 11 people
- Asked by 10 people
- Asked by 9 people
- Asked by 6 people
- Asked by 6 people
- Asked by 4 people
- Asked by 4 people
- Asked by 4 people
- Asked by 3 people
Episode Highlights
Related Episodes


How to Build Trust and Negotiate Authentically with Luke Fedlam
Answers 383 questions

Success Tips: Keld Jensen on Trust in Talks
Answers 383 questions

Building Trust in Negotiations: Keld Jensen's Scandinavian Perspective
Answers 383 questions

How to Develop Your Negotiation Style and Build Trust with Luke Fedlam
Answers 383 questions

How to Build Trust and Negotiate Authentically with Luke Fedlam
Answers 383 questions

The Secret Competitive Edge for Entrepreneurs
Answers 383 questions

How to Build Trust and Negotiate Authentically with Luke Fedlam [Throwback Episode]
Answers 383 questions

Secrets to Success in B2B Sales and Negotiations with Mark Raffan
Answers 383 questions

How to Win More Using Strategic Preparation with Mike Smith
Answers 383 questions

How To Never Negotiate in Sales Again with Michael Zipursky
Answers 383 questions

How to Shorten Your Negotiations with Michael Zipursky
Answers 383 questions
