Innovation Investment Insights
Salespeople play a crucial role in identifying gaps in a company's offerings, highlighting the need for swift innovation. Instead of relying on rigid metrics, organizations should focus on employee feedback and customer perceptions to gauge their innovation status. A vitality index can serve as a useful indicator, suggesting that a healthy portion of revenue should come from recently introduced products to ensure ongoing growth and relevance.In this clip
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The Next Great Thing
Most Companies Think They're Innovative
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