Published Jan 25, 2022
Experimentation Program Maturity With Shiva Manjunath
Shiva Manjunath, Senior Experimentation Strategist at Speero, explores the keys to building a mature experimentation program, highlighting the importance of generating unbiased A/B test insights, cross-functional collaboration, and a 'test to learn' ethos, stressing the value of structured processes and continuous learning.
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