Who should be the first growth hire?

When considering the first growth hire, experts highlight several key strategies and profiles to consider:

1. Hire a Potential Leader:

   • Instead of hiring just a single person, prioritize someone who can lead a team. This person should have the experience to recruit and manage a comprehensive growth team, including designers, marketers, and engineers 1.

2. Founder-Led Initial Growth:

   • Initially, the founder should lead growth. This ensures deep understanding and alignment with the company's vision. Only later should you consider bringing in a senior growth expert, after the foundational strategies are established 2.

3. Internal Candidates:

   • Finding someone internally can be beneficial, as they already understand the company's unique growth model and product nuances. Look for an existing team member with strong analytical and product skills to transition into the growth role 3.
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       First Growth Hire

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       Growth Hiring Insights

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       Hiring for Growth

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       Timing and Hiring for Growth

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       Hiring for First Growth Hire

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       Growth Team Hiring

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       First Growth Hire

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4. Initial Team Formation:

   • Start with a small team that works closely with the founder, including a couple of engineers and a designer. This team can lay the groundwork before hiring a more senior growth leader 4.

5. Experienced, Not Necessarily Senior:

   • Choose an experienced growth marketer or mid-level hire over a very senior or very junior person. This balance ensures they have relevant skills while also being scrappy and ready to grow into a more senior role in the future 5.

6. Technical and Product Proficiency:

   • Ensure the first hire has a mix of technical and product skills, with a strong ability to analyze data, set up experiments, and understand customer experience 6.

7. Salary and Equity Considerations:

   • For the first growth hire in the U.S., expect a salary range of $150,000 to $250,000 with significant equity. This ensures they are incentivized for the long-term growth of the company 7.

Following these insights will help in making a strategic first growth hire that lays a strong foundation for the company's growth trajectory.