Published Sep 16, 2024
589 Allison Ellsworth: Co-Founder & Chief Brand Officer of poppi
Allison Ellsworth, Co-Founder of poppi, delves into the intricacies of female entrepreneurship in the beverage industry, emphasizing strategic social media engagement and the power of rebranding. Her journey from oil and gas to creating a health-conscious soda captures insights on innovation, market dynamics, and leadership, amplified by the influence of Shark Tank.
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