Human-centric Healthcare Innovation with The McClennan Group

Principles

Value-based care is transforming the healthcare landscape by aligning economic incentives with patient outcomes. Jeannette McClennan explains that this approach shifts the focus from specific actions, like exams or procedures, to overall health progress. This model encourages payers and providers to share responsibility for a patient's complete health state, emphasizing continuous improvement and routine health maintenance 1.

Now it's much more about the results. How is this individual progressing? Is their diabetes getting under check? Are they doing their regular routines to support their health state? What's going on with their diet? Are they getting into their routine appointments?

--- Jeannette McClennan

This shift is designed to foster better health outcomes and more efficient care delivery.

   

Humana's Approach

Humana's approach to value-based care is particularly innovative due to its integration of personal motivations and lifestyle factors. Jeannette McClennan describes how Humana's nudge engine uses personalized, conversational nudges to build trust and continuity with patients. These nudges are designed to help individuals achieve their best health state by considering what motivates them personally 1.

The whole idea is that now that I have this sense of profile, who you are, where you are, et cetera, then through these communications, it's not a one off email or one off text message. It's a conversational set of nudges that we're sending your way and on a routine basis.

--- Jeannette McClennan

This personalized approach is a key differentiator in Humana's strategy, setting it apart from other healthcare and insurance companies.