Published Mar 8, 2023

CRO to UXO with Ihor Sokolov

Ihor Sokolov discusses his journey from freelancer to successful agency founder, delving into the evolution of Conversion Rate Optimization from reducing friction to enhancing motivation, and sharing innovative strategies for User Experience Optimization that prioritize education and personalization to boost engagement and satisfaction.

Episode Highlights

Topics covered

Questions from this episode

How to be a better salesperson in professional services
Asked by 3 people

Episode Highlights

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Dexa/No Hacks

CRO to UXO with Ihor Sokolov

Topics covered

Popular Clips

Consultancy Mindset

User-Centric Conversion

User Experience Optimization

Conversion Rate Evolution

Conversion Insights

Unsubscribing Insights

From Freelancer to Agency

Subscription Management Strategies

Streamlining Repeat Purchases

Educating for Success

Value Before Conversion

Questions from this episode

How to be a better salesperson in professional services

Episode Highlights

Building a Successful Agency

Conversion Rate Evolution

User Experience Optimization

Related Episodes

Increasing Your Revenue With Mobile CRO

[SHORT] The CRO Evolution: From Add-On to Essential Service with Luka Nikolić

Trust the (CRO) Process with Khalid Saleh

[SHORT] Future-proofing CRO: From Landing Pages to Product with Veronika Morozová

Intersection of CRO and Technical SEO

Why You Need Developers in CRO With Sandeep Shah

Love, Hate, and UX with Helen and Simon

Optimizing Web Forms with Alun Lucas

Improve Your Conversion Rate With Conversion Research Part 2

Communicating CRO with Iqbal Ali

Opting in to Optimization With Jon MacDonald

Customer Value Optimization with Valentin Radu

Conversion Strategy for High-ticket Products and Services with Loredana Principessa

E-commerce Optimization Pillars with Digital Expat Carlos Trujillo

Optimizing Customer Experience with Will Laurenson

CRO to UXO with Ihor Sokolov

Topics covered

Popular Clips

Questions from this episode

Episode Highlights

Building a Successful AgencyIhor Sokolov shares his transformative journey from freelancing to establishing a thriving agency, emphasizing the importance of a consultancy mindset and continuous education for success.

Building a Successful Agency

Conversion Rate EvolutionIhor Sokolov explores the evolution of Conversion Rate Optimization (CRO), emphasizing the shift from reducing friction to enhancing user motivation. He highlights the importance of personalization in tailoring user experiences to increase engagement and conversion.

Conversion Rate Evolution

User Experience OptimizationIhor Sokolov explores innovative strategies to optimize user engagement and conversion rates. He shares unexpected tactics that challenge traditional UXO approaches, revealing the power of education and transparency in enhancing user satisfaction.

User Experience Optimization

Related Episodes