Published Feb 19, 2023

Love, Hate, and UX with Helen and Simon

Explore the dynamic intersection of love, hate, and UX as Helen Wilmott and Simon Clark delve into page teardowns, the role of AI in user testing, and cutting-edge copy testing practices to optimize user experience and conversion rates. Uncover insightful discussions on data-driven methodologies and the transformative power of technology in enhancing web interactions.

Episode Highlights

Topics covered

Questions from this episode

How can I use you? What are you able to do over ChatGPT?
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Episode Highlights

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Dexa/No Hacks

Love, Hate, and UX with Helen and Simon

Topics covered

Popular Clips

AI and Usability Testing

Rethinking Presentations

Critical Teardowns

Page Teardowns Explored

Tough Market Strategies

Data-Driven Insights

Interactive Presentations

Innovation vs. Imitation

PowerPoints in Research

Customer-Centric Strategies

Copy Testing Insights

Copycat Culture

Shifting Analytics Landscape

Questions from this episode

How can I use you? What are you able to do over ChatGPT?

Episode Highlights

Page Teardowns

AI in UX Testing

Copy Testing Practices

Related Episodes

Combining Qualitative and Quantitative Research with Helen Willmot and Simon Clark

Optimizing Customer Experience with Will Laurenson

CRO to UXO with Ihor Sokolov

AI Cookbook: Practical applications for UX, CRO & Experimentation with Craig Sullivan and Iqbal Ali

How To Make Your Website Better

Creating Landing Pages That Convert With Annie Maguire

Mastering Conversion Design with Oliver Kenyon

Understanding User Research: Surveys, Myths, and the Role of AI with Els Aerts

Please Don't Test That with Karl Gilis

Improve Your Conversion Rate With Conversion Research Part 2

What's Wrong with Everything with Craig Sullivan

Analytics, AI, and Music with Analytics Wizard Josh Silverbauer

Seven Deadly Sins of User Research with Els Aerts

Does My Landing Page Suck?

Optimizing Web Forms with Alun Lucas

Love, Hate, and UX with Helen and Simon

Topics covered

Popular Clips

Questions from this episode

Episode Highlights

Page TeardownsHelen Wilmott and Simon Clark explore the transformative power of page teardowns in enhancing user experience and website optimization. They discuss the integration of data and interactive methods to provide a comprehensive analysis and engage stakeholders effectively.

Page Teardowns

AI in UX Testing

Copy Testing PracticesHelen Wilmott and Simon Clark discuss the significance of testing in copywriting to enhance user experience and conversion rates. They explore tools and techniques that aid in effective copy testing, emphasizing the importance of data-driven decisions.

Copy Testing Practices

Related Episodes