Published Jun 29, 2021
Juul and the business of addiction, with Lauren Etter
Explore the controversial rise of Juul with Lauren Etter, author of 'The Devil's Playbook,' as she delves into the company's impact on public health, its innovative but contentious marketing strategies, and the regulatory challenges it faces in redefining nicotine consumption and the e-cigarette industry.

Topics covered
Popular Clips
Episode Highlights
Related Episodes


How arson led to a culture reboot at Traeger, with CEO Jeremy Andrus
Answers 383 questions

Remix: How private equity took over everything
Answers 383 questions

Evil Geniuses' CEO Nicole LaPointe Jameson on how to run an esports company
Answers 383 questions

The rise and fall of Vice Media
Answers 383 questions

Inside the global battle over chip manufacturing
Answers 383 questions

The business of meatless meat with Beyond Meat CEO Ethan Brown
Answers 383 questions

Rewind: How big companies kill ideas — and how to fight back, with Tony Fadell
Answers 383 questions

Why every company wants a podcast now
Answers 383 questions

Why EV adoption in the US has hit a roadblock
Answers 383 questions

Duolingo CEO Luis Von Ahn wants you addicted to learning
Answers 383 questions

The rise of shadow lobbying and its influence on decades of US policy
Answers 383 questions

How the @!#$ does advertising work, with Cadillac CMO Melissa Grady
Answers 383 questions

CNBC’s Jon Fortt on GameStop, Robinhood, and wallstreetbets
Answers 383 questions

Rabbit CEO Jesse Lyu isn't thinking too far ahead
Answers 383 questions

Understanding the chaos at Tesla
Answers 383 questions
