Published Feb 20, 2023
20Sales: What is Sales Engineering? When and How to Hire Them? How They Should Work With AE's? How to Measure Their Success? How They Change Close Rates and Sales Comp Plans with Zach Lawryk, Head of Solutions Consulting @ Rippling
Explore the pivotal role of Solutions Engineers in modern sales as Zach Lawryk from Rippling discusses the integration of technical expertise with sales dynamics, the strategies for hiring and collaboration, and their impact on sales success and buyer enablement.
