The Identity Expert: The Best Way to Achieve More Success, Conquer Your Demons, and Outwork Everyone

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Executing Excellence
emphasizes the importance of discipline and execution in achieving excellence. He explains that success often comes from doing the boring, repetitive tasks with intention, which separates top performers from others. Herman also discusses the danger of complacency and the need to continually set new goals to maintain motivation 1 2.
People who don't make it though. Because when I say to people in the context of there's goal setting, to and goal setting through, oh, tell me about this. Well do we want to simply land the people on the moon? I would like to return them safely to when when JFK said, by the end of this decade, we will have landed a man on the moon and return to him safely to Earth. That's my best the most important part of that mission was the returning the person safely to Earth. Right. That's to and through to the moon. Through the moon was bringing the person back. So your goal wasn't to make it to the NBA. Okay, so you got drafted, made it there on day one and they cut you on day one. Is that what you actually wanted? No, what you wanted was to make it to the NBA and have a 1012 15 year long career where you were a leader on the team and you were top producer as well. And then some people might go, and I want to be the legend, I want to be the greatest of all time. Right, maybe that's it. So the complacency thing I would say doesn't typically set in when people reach that kind of experience. But if you are noticing or feeling like you're being complacent, put yourself into the identity of an amateur somewhere, start something new and it could be in your personal life.
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Mental Toughness
Mental toughness is crucial for peak performance, according to . He explains that fear of failure and uncertainty often hold people back from taking action. Herman encourages embracing commitment and trusting one's preparation and plans to build confidence and adaptability 3 4.
Do you trust your plan the way that you're going to go down those gates? Do you have multiple plans? Because oh, shit. Today you're in the 18th slot, you're not in the first or second slot. It's going to be a little sloppy going around those things, right. Or the wind kicked up for you and it didn't kick up for the persons that went before you. And now what are you going to do with that? I hope it's a so what? I hope it's a watch me, which is now bringing you into the moment. So do you trust the plan that you have or the plans that you have to adjust that's flexibility and adaptability that's mental toughness? Your ability to be flexible and adaptable despite what you're getting as the circumstance that you're dealt with that's mental toughness? So now we come to the moment. If you trust those two things, then the likelihood that you're going to trust yourself, which is going to build confidence, it's going to build certainty that you've got this. And then we work out what's your phrase, Shane?
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Nature of Success
delves into the nature of success, highlighting the role of environment and luck. He notes that factors like where one is born and the quality of coaching can significantly impact success. Herman also discusses the importance of balancing quick feedback loops in career with longer-term feedback in personal life 5 6.
Well, one that can't be ignored is the luck of where they were born. It just can't be underestimated how critical that is to the success factor of someone. So these are choices that they didn't even make. It was just they got lucky being where they are. So statistically speaking, the best size of city or town to live in, to develop your sporting skill set is around a quarter of a million people. Because at a quarter of a million people, the level of competition can be well above average in that area. The quality of coaches that you could get now increases over that of 100,000 person city. And so it's that kind of sweet spot of size now that's inside of now a culture that would be maybe valuing that type of sport. So in Canada, hockey, quarter of a million person city, you're going to get good coaching. But if in Canada you are trying to play and become very good at rugby, maybe not. There's that side of things.
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