Future of eggs | Arturo Elizondo

Career Shift

Arturo Elizondo's journey from aspiring government official to pioneering entrepreneur is a testament to his willingness to embrace change and take risks. He reflects on his decision to leave a stable career path, driven by the fear of future regret if he didn't pursue his passion for food innovation 1. Arturo's move to San Francisco marked a pivotal moment, where he discovered the potential of fermentation technology to revolutionize the food industry 2.

If not now, when I realized at that time that if I didn't do it, I would probably end up regretting it. I don't want to be in my deathbed asking myself like, what if I had done it? What if I had tried?

--- Arturo Elizondo

His leap of faith has since paid off, with The EVERY Co. making significant strides in creating animal-free proteins.

   

Visionary Goals

Arturo's vision for The EVERY Co. is ambitious, aiming to become the world's largest supplier of egg protein by 2030 and to close the last factory farm by 2040 3. He emphasizes the measurable impact of their work, from reducing greenhouse gases to saving water and land, aligning his business goals with environmental sustainability 4.

For every kilo of protein that we sell, for every dollar of profit we make as a company, we can measure exactly, you know, how many pounds of greenhouse gases are not being emitted into the atmosphere.

--- Arturo Elizondo

Arturo's leadership journey is fueled by a deep sense of purpose and a commitment to making a positive impact on the planet.

   

Risk & Support

Arturo's entrepreneurial path is marked by calculated risks and the support of his family, despite their initial reservations. He recounts the pivotal moment of booking a one-way ticket to San Francisco, driven by the need to explore his passion for food innovation 5. While his parents were initially skeptical, they eventually supported his decision, trusting his judgment and independence 6.

My parents were pretty hands off and said, you know what? Like, you've kind of managed to do well on your own. Like, you have good judgment. You know, you. This is your life, and, you know, we don't agree with it, but, you know, do whatever you do.

--- Arturo Elizondo

This support, coupled with his determination, has been instrumental in his success.